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Works, Advertising:

Split Rock Resort

split rock planner split rock logo split rock bar sign split rock front desk graphic split rock entry sign split rock sign mt laurel sign

Split Rock Resort Identity – Logo and Print Materials

Split Rock is a 1,200+ acre, four-season family resort situated on 125 acre Lake Harmony in the western region of the Pocono Mountains of Pennsylvania.

Metropolis designed a new identity program which has been implemented for the resort and timeshare sales. The project features a complete rebrand with accompanying collateral, a photo shoot, extensive signage throughout the property, environmental graphics for the sales gallery and Owner/guest communication pieces.

Services provided:

  • Art Direction
  • Brand Standards
  • Brand Strategy
  • Branding
  • Corporate ID
  • Creative Direction
  • Graphic Design
  • Logo Design
  • Typography
  • Copy Editing
  • Copy Writing
  • Photo Retouching
  • Photography Art DIrection