Publicly traded Marriott Vacations Worldwide rang the opening bell at the NYSE in 2014. Metropolis developed the graphics that supported this event, including banner signage on the facade of the Exchange and graphics developed for the day of the event. The “More leisure. Less suit.” campaign was developed to speak to the investor audience, and communicated through graphics used throughout the exchange. This year, we developed a video that was played at the analyst’s conference in New York. Targeting the same investor audience, the video briefly shifted the focus from the audience as investors to the audience as people who look forward to vacation and time spent with family and friends.